If you participate in a New York State Farmers’ Market, we want to hear from you!
Farmers or Farmer Market managers, please complete this survey:
The Farmers Market Federation of NY and Cornell Cooperative Extension of Broome County are conducting a study of farmers markets with funding provided by the NY Farm Viability Institute. Our goal is to acquire enough data on both farmers and markets to develop a set of industry standards or benchmarks. These benchmarks, once defined and published, can be used by farmers to analyze their own businesses. By comparing yourself to industry standards, you can evaluate your successes against other farmers with similar products, markets, as well as define the areas where you are struggling. Comparisons with industry benchmarks will allow farmers to see their areas of relative weakness and strength and enable them to make critical decisions about how they market their products.
The survey will ask for baseline information on your farm, then move on to questions about your market participation. There are questions for each individual market you participate in, up to 5 markets.
Each question is designed to provide data to allow for multiple comparisons against a wide variety of farm types, product lines, and markets. Thank you in advance for your valuable participation. Watch for the results to be published on our website at www.nyfarmersmarket.com.
Here is a link to the survey:
https://www.surveymonkey.com/s.aspx?sm=_2bXV_2fHFH3jqJ6XC7iNqVNEA_3d_3d
Last updated July 6, 2016